|Photo by Joe Pike|
After months of deliberation, the America’s Cup Event Authority announced Monday that Bermuda has been selected to host the 35th America’s Cup in 2017.
The world’s premier sailing event is considered by many athletes to be the most difficult trophy in sport to win, and will bring both elite sailing teams and global media to the island’s Great Sound. The high-profile global event is expected to have significant impact on Bermuda’s tourism industry, beginning with the America’s Cup World Series event in October of 2015 through to the Americas Cup Finals events in 2017.
“Bermuda’s Atlantic-based location provides the opportunity to grow the event’s visibility among East Coast audiences and serves as an ideal broadcast time zone for both North American and European audiences," said David Dodwell, chairman of the Bermuda Tourism Authority, in a written release. "The scale of our island and tourism community ensures that the America’s Cup will receive the tailored, personalized attention such a marquee event deserves. We are confident that the combination of our warm, welcoming people, crystal clear waters and unparalleled visitor offerings will make this the most successful America’s Cup to date.”
Bermuda is perfectly suited for hosting the America’s Cup, with an Atlantic-based location that will grow the event’s visibility among East Coast audiences; an ideal broadcast time zone for both North American and European audiences; a rich maritime legacy – Bermuda’s very foundation is sailing; and perhaps most importantly a warm, hospitable community that has extensive experience executing marquee events.
The Royal Naval Dockyard was selected as the venue to base the 2017 America’s Cup. In anticipation of the event, a purpose-built event village will be developed in the South Basin of Dockyard to provide an optimal spectator setting.