Audi Opens Exclusive Bar in St Moritz (VIDEO)

Audi Quattro Bar, St Moritz

The snow’s a-falling in the Swiss Alps, and if you’re heading to the glam winter ski resort of St. Moritz, there’s a swanky new bar worth checking out. Audi-- a sponsor of the FIS Alpine World Ski Championships-- commissioned the Munich-based firm Schmidhuber to design the Audi Quattro Bar as an alpine chalet made of wood, stone and steel. Perched high above the ski resort (over 8,100 feet in altitude), the bar has extraordinary vistas of the peaks and pistes in the Corviglia Snow Park.

Audi Quattro Bar, St. Moritz

Free Luxury Travel Newsletter

Like this story? Subscribe to The Dossier

Luxury Travel Advisor’s only newsletter, covering unique destinations and product news for affluent travelers. Delivered every Tuesday & Thursday.

Promoting the Audi Quattro all-wheel drive system (which is designed to handle winter’s adverse weather conditions), the bar is located directly off the slopes, for ski-in, ski-out access. There’s a fireplace where you can warm up with a hot drink or a glass of Champagne, and the outdoor deck has gorgeous views. Michelin-starred chef Reto Mathis has devised the menu. The Audi Quattro Bar will also be open in the summer months. The capacity is 90 guests. Buzz: Audi has put out a cool video showing off the project: 

Images via Schmidhuber

Audi Quattro Bar, St Moritz

Suggested Articles:

The weekly coronavirus cases in Europe are rising faster now than they were during the pandemic’s peak in March, says the World Health Organization.

Norway's society is designed in a way that encourages people to consume less, to chew more slowly, and to sip rather than gulp. Read more here.

Private Jetaway and Zadún, a Ritz-Carlton Reserve are offering private a private jet-to-villa packages. Here's what travelers can expect.