Buzz on The Strip: Starwood Rebrands the SLS Las Vegas

Las Vegas skyline facing south
Photo by Sky_Sajjapho / iStock / Getty Images Plus

SLS Las Vegas

Have you heard the big hotel buzz out of Las Vegas? The SLS Las Vegas—originally opened in August 2014 after a $415 million renovation—is morphing into a Starwood-branded hotel. The massive property on The Strip and Sahara Boulevard has 1600 guest rooms and suites across three towers, along with restaurants, a casino, and nightlife. Previously, the hotel was part of Hilton’s Curio Collection, before SLS and Hilton Worldwide publicized the “mutually ended” franchise agreement in early November.

Enter Starwood, which recently announced the addition of SLS Las Vegas to its portfolio. The official press release touts that this is Starwood’s “single largest addition of hotel rooms in North America since pre-recession.” What’s in store? The LUX Tower at SLS will be converted into a W Hotel after a renovation in 2016, while the other two towers will operate independently as SLS Las Vegas under the Tribute Portfolio. USA Today notes that "the move comes as Starwood is seeking to reorganize or sell to another company."

Free Luxury Travel Newsletter

Like this story? Subscribe to The Dossier

Luxury Travel Advisor’s only newsletter, covering unique destinations and product news for affluent travelers. Delivered every Tuesday & Thursday.

Suggested Articles:

Mandarin Oriental Hotel Group will manage a new luxury resort with branded residences opening in 2024 in Da Nang, Vietnam. Learn more here.

Córdoba is most well-known for its Mezquita, but the city also takes pride in its patios, flamenco culture and more. Here's what travelers can expect.

Coworth Park has unveiled a new three-bedroom standalone gatehouse cottage, North Lodge. Here's what travelers can expect.