Luxury Thailand: Banyan Tree Opens Cassia Phuket

Ayutthaya, Thailand
Photo by SeanPavonePhoto/iStock/Getty Images Plus/Getty Images

Banyan Tree Casia Phuket

Traveling to the Thai isle of Phuket and looking for luxury apartment-style accommodations? Banyan Tree recently debuted Cassia Phuket, an apartment residence that’s privy to hotel-style services. Banyan Tree has described Cassia as a brand new hospitality concept that’s "part hotel, part serviced apartment", where guests are encouraged to “custom-make their own stay.” Designed to be like “a home away from home,” the one- and two-bedroom apartment units come with fully equipped kitchens, separate living space and free WiFi; rates also include breakfast.

The largest island in the Andaman Sea, Phuket has long been one of Thailand’s top tourist draws. The 221-apartment Cassia Phuket aims to tap into diverse market sectors: families, romance-seeking couples, and groups of friends. Facilities open to guests include a spa, two restaurants, two swimming pools, and direct access to the private beach of Bang Tao. There’s also a real focus on cultural immersion.

Free Luxury Travel Newsletter

Like this story? Subscribe to The Dossier

Luxury Travel Advisor’s only newsletter, covering unique destinations and product news for affluent travelers. Delivered every Tuesday & Thursday.

Future locations for Banyan Tree’s Cassia concept include Bintan, Lijiang, and Beruwala.

Banyan Tree Casia Phuket

Suggested Articles:

The maiden voyage in the remote Peruvian Amazon from July 3 to July 10, 2021 was hosted by the company’s CEO and founder Francesco Galli Zugaro.

The well-being resort is set to open in Costa Rica in November 2021 and has begun accepting reservations. Here's what travelers can expect.

Hyatt announced the growth of several luxury and lifestyle brands, including Alila, Andaz, Park Hyatt and Thompson Hotels. Learn more here.