Questex Travel Group Launches ULTRA for the Global Luxury Market

Questex Hospitality + Travel, the world's largest multinational media, event and eCommerce company serving the global hospitality and travel industry, today unveiled ULTRA, an exclusive invitation-only networking event set to launch in the first quarter of 2013.  ULTRA is set to be the place where luxury travel trends will emerge and where the world's most elite travel executives will engage through a truly transforming business experience. Attendees will be fully immersed in the world of luxury travel through interactive dialogue with today’s top industry decision makers.

ULTRA will be hosted twice a year, once in North America and once in an international venue, and will provide an ultra-luxury experience as well as complete destination immersion.  A host venue for the inaugural installment is being solidified, and will be announced shortly.

“From the Luxury Travel Advisor viewpoint, we see a strong demand to deliver a high-caliber platform that produces long-standing relationships. ULTRA answers this need by providing decision makers with the interactive, intimate format necessary to foster collaborative growth,” said John McMahon, executive vice president, Questex Hospitality + Travel, which includes Luxury Travel Advisor and Travel Agent magazines.

The two-and-a-half-day event will feature 200 global luxury travel agency owners and managers, that will be hand-selected by the ULTRA Advisory Board and the Executive Editorial Staff of Luxury Travel Advisor, the monthly publication published by Questex Hospitality + Travel for the world’s top sellers of affluent travel. An annual listing of the ULTRA 200 Advisors will also be featured once a year in Luxury Travel Advisor. ULTRA's unique format features one-to-one appointments, elegant networking functions and thought-provoking educational content.

“ULTRA will deliver a cross-platform, global strategy on prosperity while providing techniques and ideas on how to cater to the affluent consumer,” said Ruthanne Terrero, CTC, vice president and editorial director of Questex Hospitality + Travel. “With ULTRA, travel agency owners and suppliers will be able to interact in a quality environment that suits their needs while being able to glean a roadmap for success.”

“We are excited to build upon our growing portfolio of appointment-based programs to better serve our clients.  The luxury travel segment, in particular, represents a personal touch to service, and to be able to provide an intimate atmosphere conducive to forging relationships and business opportunities is tremendous,” said Jennifer Fernandez, show and event director, Questex Travel Group.

Advisor positions are fully hosted and extremely limited. To learn more about the qualification process, contact ULTRA for details.

Supplier positions are by invitation and limited to 150 suppliers representing global experiences, such as private journeys, game lodges, exotic locales, luxury hotels and more.  To learn more, contact Danielle Cirami-Gillis, director of sales at [email protected].

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