Trendsetter: Taryn Daley, Admiral Travel International

Taryn Daley grew up in Marin County, CA, but spent her summers and Christmas holidays in her birth country, South Africa. Now, working at Admiral Travel International, she’s sending leisure travelers to the country she built such a strong connection with as a child.

Daley had done her fair share of personal travel before she joined Admiral Travel (she’s backpacked solo through Europe twice, chartered a sailboat to explore the islands off Thailand and spent 33 days driving and camping from Cape Town to Zanzibar), but she came in with no professional or luxury experience. Since then, she says she has really come into her own, now escorting her own groups to Africa on a yearly basis. 

“My love and knowledge of the destination grows every time I visit,” Daley tells Luxury Travel Advisor. “When you love something that much, it’s easy to get others excited about it as well.”

That passion shows in her profits. Out of Admiral Travel’s total revenue of $14 million, she pulls in $1.5 million to $2 million per year. 

Daley sells leisure travel to destinations around the world, but her heart, and most of her sales, remains in Africa. “Having [been] born and spent so much time there while growing up, I feel like my love for it runs deeper than most,” says Daley.

Daley has spent six years working at the tight-knit Admiral Travel, an agency in Sarasota, FL that complements her interest in Africa. “I often think of how lucky I am that of all the travel agencies out there, I ended up with Admiral Travel,” Daley tells us.

Before she joined the travel business, Daley worked for eight years as a portrait and wedding photographer. Throughout college and her photography career, she supplemented her income with a job as a waitress. “I guess one could have called me a ‘starving artist with a travel bug,’” says Daley of her time before joining Admiral Travel. Still, she views those years as key to her success today. “I know how to work under pressure and always keep a smile on my face,” she says. “I know how to communicate well and relate with people of all ages and stages.”

As far as the future is concerned, Daley admits she plans to branch out. Already escorting travelers through Africa, she hopes to expand that to other destinations throughout the world. The other part of her plan lies with the youth. 

Since joining Admiral Travel, Daley’s client base has consisted largely of older and retired travelers. Over time though, she has increasingly found younger clients. “I’m trying to awaken the travel bug in the younger generation, so that they will continue to travel throughout the rest of their lives,” Daley tells us. “I think it’s important to get younger people excited about travel, not only because they are the future of this business, but also because I think it will make the world a better place.”  

Trendsetter: Taryn Daley, Admiral Travel International

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