Topic: Publisher's Letter
The luxury travel sector is seeing significant growth compared to corporate, meetings and consumer-direct travel and this is a great place to be for agencies and suppliers.
As you plan your goals for 2018, Luxury Travel Advisor's publisher John McMahon challenges you to create new commercial opportunities; don’t just settle for a business-as-usual attitude.
As travel advisors, we must help our partners that have suffered through natural and human disasters. We must give back to these destinations that have given so much to us.
Travel advisors drive the commerce engine. It’s their turn to have transparency in their earnings and prove their worth to their owner.
"As chain hotels figure out that authenticity is what sells, they attempt to crumble the exact cookie-cutter mold they created," says John McMahon.
The small Guatemala city is located at the base of a volcano, and offers plenty as a destination for couples or group getaways. Find out why here.
With today’s savvy affluent consumer, we can’t be caught off guard; not knowing could cost you the big sale or provide poor results for your client.
We have recently seen an uptick in the public eye of airline service complaints. However, we should all give airlines more credit for the job they do.
It's time luxury travel advisors took a sales-skill course or a marketing curriculum based on branding or creative execution in order to boost their business.
Many suppliers are seeing softness in the market, yet luxury advisors are having a very strong first quarter. Mainstream media is bringing about this change in perception.