Book Now: Al’s Pop-Up Hotel at Frieze New York

Al's Grand Hotel at Frieze New York

Back in 1971, artist Allen Ruppersberg innovated with a hotel project on Sunset Boulevard called Al’s Grand Hotel. Opened for six weeks, the seven-room hotel was a work of art, and the guests who checked in to the American Craftsman-style house became part of the installation. (Each room was in fact its own exhibit; the Ultra Violet Room, for example, was an homage to the Warhol muse.) Forty-three years later, Ruppersberg is reviving Al’s Grand Hotel at Frieze New York, and a lucky few will be able to snag a room ($350 for the Jesus Room, $375 for the Bridal Suite, including dinner and breakfast).

The project is only available for overnight stays from May 8-12, and such a limited window of opportunity means you can score serious bragging rights. The booking lines are now open; call 646-578-8471 and leave a message. “Make it a good one,” advises Conde Nast Traveller, to make sure you’re selected. For more about Frieze New York, the famous contemporary art event that features over 190 of the world's most exciting contemporary art galleries, visit

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Al's Grand Hotel

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