Florida Tourism is Booming

Faena House, Miami
Faena House, the condominium project

2015 looks like it will be another record-breaking year for Florida tourism, reports The Miami Herald, with numbers expected to surpass 100 million visitors. Visit Florida president and CEO Will Seccombe attributes this trend to bigger budgets allocated for destination marketing (and social media campaigns like the recent one promoting the hashtag #DogsLoveFL. Another campaign targets travelers who don’t have to plan vacations around the school calendar.)

In the future, Visit Florida is looking to target more visitors from China and India. Exciting hotel developments add to Florida’s sunshine allure. Perhaps the biggest buzz is around Miami’s $1 billion Faena project, which will import Faena’s South American lifestyle brand to the sizzling Miami scene. The Faena District, including the Faena Hotel Miami Beach located at 3201 Collins Ave, is slated to debut in November to much fanfare and celebration. (Expect to hear about a dazzling inauguration party!)

Suggested Articles:

Signature will launch expert training programs covering, active/adventure, honeymoon/romance, LGBTQ+, solo travel and more. Here's what to expect.

This will be the second hotel in Sicily for the family-run luxury hotel group. Find out what's in store.

Budapest has genuine claims to being the spa capital of the world. Here's a roundup of the top digs.