Karl Lagerfeld Designs Emblem for New Sofitel So Singapore

Sofitel So Singapore Hotel

July 1 marks the arrival of the Sofitel So Singapore to the city’s impressive luxury hotel scene. Situated near the Marina Bay Financial Centre, the hotel is housed in a heritage-listed building with a neo-classical façade dating from 1927. This is the third property in Sofitel’s So portfolio; the “So” hotels are contemporary in style, designed in collaboration with famous names in fashion (Kenzo Takada is Artistic Director for So Mauritius and M Christian Lacroix for So Bangkok).

Sofitel has enlisted world-renowned designer Karl Lagerfeld to design the emblem for the new hotel, which, according to Sofitel, will “symbolize the hotel’s new and original style, unique to Sofitel So Singapore, and appear on a range of exclusive objects available for clients during their stay”. For more information, visit www.sofitel.com.

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