While the concept of "going green" seemed hot for a while, we felt it was never a compelling enough of a reason for most luxury travelers to alter their plans. But according to The Telegraph, environmentally friendly travel may be on the rise as the next saucy anecdote to use as bragging rights at the country club.
"In recent years sustainability in the travel industry has progressed from a truly niche consideration to an industry-wide priority (helped, of course, by airlines, airports and hotels finding that doping eco-friendly initiatives also saved them money)," the Telegraph reports. "What is now clear to accommodation providers is that holidaymakers expect the companies they book with to be as responsible, ethical and sustainable as possible - allowing hotel guests to reuse their bed linen isn't enough."
Here are three examples of hotels that are both eco-friendly, aesthetically perplexing, to lure even the most cynical of luxury travelers.
Sleeping Around, which opened in January, is a pop-up hotel that is continually moved around locations in Antwerp. "Basic shipping containers have been transformed into a hotel space, with rooms furnished using sustainably sourced materials."
The Eco-Resort Pedras Salgadas is a collection of cabins in Portugal that are built to blend into the environment. The cabins were constructed to fit between the caps of the trees and were built to have a very slight effect on the natural environment.
Bogota's B3 Hotel Virrey is capturing the "living" hotel trend, with its eight-story living wall decorating the building's exterior. The wall is home to more than 25,000 plants, and the garden is self-pollinating, which cuts down on the hotel's pollution.
Read the full story here.