The luxury specialty rose brand, OnlyRoses, has announced that its first U.S. location will be in the heart of Beverly Hills, at 9631 Brighton Way.
The company’s long-lasting roses are grown on select farms in the Andes Mountains in Ecuador. The flowers are all endorsed by FlorEcuador for their social responsibility and high environmental standards. OnlyRoses additionally runs its own reforestation program in the country to help offset the company’s carbon footprint.
In addition to fresh-cut ClassicRoses, OnlyRoses offers preserved InfiniteRoses that can last several months up to a year without water.
There are four sizes of bouquets available in four colors: Pink Floyd, Carpe Diem, Esperance and Lemonade. Inspired by Old Hollywood glamour, the Brighton Way boutique was designed by Italian architect Roberto Baciocchi’s firm Baciocchi Associati. The firm boasts other luxury clientele including Prada and Miu Miu.
In celebration of the new opening, the company has partnered with United Friends of the Children, a Los Angeles-based nonprofit that supports foster youth. OnlyRoses will be donating half of gross sales at the Beverly Hills locations for one year. Additionally, the company has signed on as a 2018 sponsor of United Friends Of The Children's annual Brass Ring Awards Dinner, set to take place next spring.
The London-based brand originally opened in 2007 in London’s Knightsbridge neighborhood. It has since expanded to several locations around the world.
The Beverly Hills location will be the company’s second non-franchise boutique and home base in the U.S. for nationwide shipments, ordered by phone or online.