Borgo Egnazia Partners With Blue Zones to Expand Wellness Programming

Borgo Egnazia has partnered with Blue Zones to offer a series of ​science-based wellness retreats focused on longevity beginning in ​September 2019​. In doing so, Borgo Egnazia becomes the first hospitality partner in the world that will offer Blue Zones Retreats certified by the Blue Zones Institute.

The Borgo Egnazia Blue Zones ​Retreats will focus on evidence-based solutions from the world’s longest-lived people delivered in a practical format that makes healthy living easy and sustainable. Activities include health-conscious meals ​and ​cooking classes; ​movement sessions in the Puglian countryside; innovative workshops​; and ​unique evening events. The retreats will be available at Borgo Egnazia twice in 2019 ​from ​September 16 to 21, 2019 ​and again from ​November 18 to 23, and four times in ​2020 (March 16​ ​to 21, May 4 to 9, September 7 to 12, and November 9​ ​to 14).

About Blue Zones: Dan Buettner, Blue Zones founder, discovered five places in the world—dubbed ​blue zones‚—where people live the longest and are healthiest: ​Okinawa, Japan; Sardinia, Italy; Nicoya, Costa Rica; Ikaria, Greece; and Loma Linda, California. Blue Zones works with communities, cities and campuses around the world to optimize their systems and surroundings so that healthier choices are easier.

The retreat’s programming is in line with Buettner’s concept of the ​Power 9​, the nine lifestyle habits that all five blue zone areas have in common. ​Borgo Egnazia personnel have been trained in these evidence-based principles, so that participants can be immersed in the traditions of the world’s longest-living cultures.

Wellness tourism has grown into a ​$639 billion market and continues to grow, growing at double the pace of regular tourism. Wellbeing travel now means more than just a luxurious spa or yoga classes by the pool, and hotels and resorts are beginning to expand the definition of this rapidly evolving industry. Borgo Egnazia’s new research-driven Blue Zones Retreats aim to send guests home healthier and happier than when they arrived, and better equipped to handle the everyday stressors of modern life.

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