Project Developed to Convert Mexicos' Sierra Gorda into Tourist Destination

The Sierra Gorda Ecological Group (GESGIAP) in Sierra Gorda, Mexico has been announced as the benefactor of a grant that will provide funding necessary to turn the Sierra Gorda Biosphere Reserve of northern Queretaro State into a world class tourism destination. The grant came from the Multilateral Investment Fund (MIF) of the Inter-American Development Bank (IDB).

Currently, the Sierra Gorda Biosphere Reserve is a high-priority conservation area in Mexico due to its rich biodiversity and high degree of conservation. Although rich in natural resources, the area is made up of predominantly rural landholders in 600 communities facing economic problems as well as lack of employment opportunities.

The funding for the “Sustainable Tourism in Sierra Gorda” project will enable for innovative mechanisms to be installed to reduce rural poverty, while assisting the end of deforestation, preservation of diverse ecosystems and species and allowing for rehabilitation of degraded areas and sustainable management of natural resources.

The project will directly benefit about 100 small to medium sized businesses including hotels, restaurants, tour guides, travel agencies and tourist services, five municipalities and the local communities by contributing to the development of an economy in rural communities in naturally protected areas of Mexico with the purpose of creating a model of rural tourism in the Sierra Gorda region.

Visit www.sierragorda.net.