Travel Experts, Inc., a host agency for independent luxury travel agents, has revealed the results of their 2017 luxury travel trends report. On the heels of 32 percent growth in revenue in 2016, 58 percent of Travel Experts' luxury travel agents report an increase in sales year-to-date. While economic growth and a strong dollar were cited as contributing factors, 55 percent of travel agents credited growth to an increased awareness in the value of using a luxury travel agent.
According to the survey, river cruising is the largest growth segment in luxury travel, while family and adventure travel are a close second. While these types of trips are predominantly enjoyed by Baby Boomers, an increasing number of Gen Xer's are expressing interest in the trend.
Other notable findings from the survey include:
- Adventure travel as the number one vacation choice of Millennials
- Gen Xer’s continue to dominate the luxury family travel market
- When not river cruising, multi-generational and bucket list travel are high priorities for Baby Boomers
- Average length of a luxury traveler's vacation is two weeks
Survey results also conclude that Europe remains the number one requested destination at 72 percent, with North America cited as the second most popular destination among luxury travelers. Iceland was marked as a 'hot' destination trend for 2017 and beyond.
Travel Experts, Inc. is a member of Virtuoso.
To see more results from the luxury travel trends report, click here.