Virtuoso Adds 120 New Properties to its Hotels & Resorts Program

Virtuoso has announced the addition of 120 new properties to its “Hotels & Resorts” program this year. The 2022 program additions include 110 hotels, resorts, spas and private villas, besides 10 properties waiting to open their doors to the public. With this strategic growth, Virtuoso has ensured that as travel rebounds, the network’s member agencies, travel advisors and their clientele have hospitality options to suit every taste. These new additions join a collection of over 1,500 hotels across the globe.

Now in its 30th year, Virtuoso’s “Hotels & Resorts” program has long set the standard within the industry. Its specially negotiated amenity package offers over $500 per stay in value-added benefits that serves as a key differentiator for Virtuoso’s agencies and advisors.

The new additions to Virtuoso’s program range from NoMad London to Abercrombie & Kent Villas and Rosewood Sao Paulo. These hotels can expect to see market share shift in their direction, leading to increased sales. The 110 properties that joined the Virtuoso network this year have already seen an average increase of 106 percent over their 2019 sales. Ten hotels are currently part of Virtuoso’s “Preview” program. This pre-opening partnership provides early access to Virtuoso’s advisors for training, networking, and sales and marketing efforts.

The list of Virtuoso Preview properties includes: Atlantis The Royal Dubai, projected to open November 2022; St Regis Kanai, Riviera Maya, projected to open late 2022; Susorros del Corazon, An Auberge Resort, projected to open late 2022; Waldorf Astoria Cancun, projected to open late 2022; 1 Hotel Hanalei Bay, projected to open late 2022/early 2023; Peninsula Istanbul, projected to open in February 2023; Raffles London, expected to open in March 2023; The Fifth Avenue Hotel, projected to open spring 2023; One & Only Aesthesis in Greece, projected to open spring 2023; and Violino D’Oro in Venice, projected to open in May 2023.

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