The d’Arenberg Winery Unveils the Multi-Sensory Experience Building

Travelers visiting the famous d’Arenberg Winery in South Australia can take part in another unique wine experience in the new d’Arenberg Cube—a five-level multi-sensory building.

Each of the Cube’s five levels have been designed to activate the senses, including attractions like a wine inhalation room, virtual fermenter, 360-degree video room and other tactile experiences. The Cube also houses the winery’s new cellar door, a restaurant, private function areas and numerous artworks throughout.

The Cube is located at d’Arenberg, which overlooks the vineyards in the McLaren Vale region, and is a 45-minute drive from Adelaide. Chief Winemaker, Chester Osborn, had the idea to create a Rubik’s Cube-shaped building 13 years ago, and he has been refining the plans ever since. The building gives the illusion of floating in a vineyard, boasts unique folding origami doors, and has views from each level overlooking the hills of Willunga.

Free Luxury Travel Newsletter

Like this story? Subscribe to The Dossier

Luxury Travel Advisor’s only newsletter, covering unique destinations and product news for affluent travelers. Delivered every Tuesday & Thursday.

The restaurant’s culinary program is led by South African husband-and-wife team Brendan Wessels and Lindsay Dürr, who have have trained in Michelin-starred kitchens around the globe. Focused on showcasing regional Australian cuisine, the kitchen offers seasonally changing degustation menus and an extensive wine list.

Two "dégustation" dining options are available, priced at $150 and $190, with different levels of wine pairings for both, including a non-alcoholic complement. The restaurant is open for lunch Thursday through Sunday.

The Cube is another addition to the McLaren Vale wine region, where viticulture originated in South Australia. Known for its distinguished wineries, South Australia is recognized as Australia’s wine capital, with 60 percent of the country’s wine produced across the state.

Related Articles

The Allegretto Vineyard Resort Announces Art & Wine Tours

AmaWaterways Announces 2018 Wine Cruises

Ponant Announces New Cruise for Food and Wine Lovers

In Napa: Estate Yountville's Renovated Vintage House and Hotel Villagio

Suggested Articles:

The luxury cruise line opened sales on brand-new Silver Moon voyages to the Eastern Mediterranean, departing from Greece from June 2021. Here's more.

U.S. Travel Association and three other expert witnesses shared testimony relating to the impact of the global pandemic on the travel economy.

Reservations opened this week for Crystal Endeavor’s upcoming “Luxury Iceland Expeditions,” beginning July 17, 2021. Read more here.