ASTA Debuts Toolkit for National Travel Advisor Day

ASTA Travel Advisor Graphic
Photo by ASTA

National Travel Advisor Day on May 1 is almost here, and the American Society of Travel Advisors (ASTA) is launching a toolkit to help members of the industry educate the traveling public, policymakers and the media on the value advisors provide to consumers and the overall travel industry. 

“Today’s travel advisors aren’t intermediaries,” said ASTA President and CEO Zane Kerby in a written statement. “They are trusted advisors — akin to financial planners and CPAs — whose knowledge allows them to navigate a complex array of suppliers to maximize value for their clients. Our yearly consumer research makes clear: travel advisors make the experience better! Happy Travel Advisor Day!”

ASTA suggests three ways its toolkit can help travel advisors take action to continue to spread awareness and leverage the advisor community’s collective power on May 1:

Virtual Event

Pivoting Back to Travel, The Destination Weddings & Honeymoons Edition

2020 put the nuptial plans of thousands upon thousands of couples on hold, but with the promise of widespread vaccine distribution in the near future, it’s time to get back to planning and ensure your clients live out the destination weddings & honeymoons of their dreams. Hear from top suppliers and destinations on wedding venue & ceremony options, romantic destinations & resorts and more when you watch the event on-demand.
  1. Advisors can tap the power of social media by sharing meaningful, insightful stories and tagging #TravelAdvisorDay and #ASTAadvisors with the social media visuals provided.
  2. Make it count on Capitol Hill through already-drafted Letters to Congress to connect to your local and federal lawmakers on issues directly impacting you and your business.
  3. Let your value be seen by your local newspaper through a pre-crafted Letter to the Editor portal.

The toolkit is available here

All month we’ll be celebrating travel advisors, so stay tuned!

This article originally appeared on www.travelagentcentral.com.

Related Articles

Virtuoso Unveils Incubator Program Class of 2019

Journese Launches New Cancellation & Commission Protection Plan

Pleasant Holidays Launches New Online Tool for Travel Advisors

Selling Luxury Travel: What’s Working?

Suggested Articles:

One&Only Aesthesis when it opens will mark the brand's second property in Greece, and third overall in Europe. Here's what we know so far.

The inaugural voyages of Silver Moon and Silver Origin, along with the launch of S.A.L.T., mark Silversea's return to global service. Learn more here.

The European Council recommended the bloc lift travel restrictions on non-essential travel from 14 countries, including the United States. Read more.