Westin Hotels & Resorts has enhanced its “Gear Lending” program, including the latest in high-tech recovery and total body strength training equipment. Rolling out at the brand’s 230-plus properties globally beginning this month, the “WestinWORKOUT Gear Lending” program will encompass a library of kits allowing guests to borrow the equipment they need, whenever they want, to optimize their stay and feel their best.
Over the past decade, through both operational and consumer feedback, Westin has evolved and enhanced its "Gear Lending" program to meet consumers where they are today. The on-demand program focuses on helping guests maintain their workout routines, wherever they go, without the added bulk of packing fitness gear.
Westin tapped fitness powerhouses for the first two kits of its refreshed “Gear Lending” program, providing guests with fitness essentials in-room, on-demand. Wellness brand Hyperice offers massage and compression recovery products that are designed for post-workout recovery, as well as soothing stiffness and tension from long travel. Additionally, direct-to-consumer fitness accessories brand Bala offers its versatile total body fitness pieces, providing opportunities for guests to stay fit both in their guestroom and outside.
Whether an avid runner that needs recovery tools or cross-training, a yogi that wants to maintain their daily routine, or a guest that wants to relieve tension from a long day of travel and/or a day of meetings, guests now have the opportunity to borrow:
- "Recover & Recharge Kit by Hyperice," which includes Hyperice’s most sought-after recovery gear such as the new Normatec Go, Hypervolt Go 2, and Hypersphere Mini, as part of Hyperice’s ongoing exclusive hospitality collaboration with Westin
- "Sculpt & Flow Kit by Bala," which includes Bala’s full body workout essentials such as bangle weights, resistance bands, balance blocks, and a Westin-branded yoga mat
Guests who wish to bring the “WestinWORKOUT Gear Lending” experience home can request an exclusive promotional code to shop the products on the Bala and Hyperice websites. Westin plans to expand the program with more kits added to the roster, besides including additional guest experiences.
In addition to “WestinWORKOUT Gear Lending” program, offerings under the brand’s “Move Well” pillar include the signature WestinWORKOUT Fitness Studios, and the more than 225 on-property Run Concierges around the world who host group runs and encourage athletes of all levels to grab a RunWESTIN map and explore the destination.
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